Application Letter – Write Letters That Get Interviews

An application letter (cover letter) is your opportunity to make a personal connection with the hiring manager and explain why you’re the perfect fit for the role.

What is an Application Letter?

An application letter is a formal letter that accompanies your resume. Its purpose is to:

• Introduce yourself professionally
• Explain your interest in the position and company
• Highlight your most relevant qualifications
• Demonstrate your communication skills
• Request an interview

Application Letter Structure

Header (your contact info, date, employer’s address) Salutation (“Dear [Name]” – research the hiring manager’s name!) Opening paragraph – Position, how you found it, brief hook Body paragraph 1 – Why you’re interested in company/role Body paragraph 2 – Your qualifications and relevant experience Closing paragraph – Call to action and thank you Sign-off (“Sincerely” or “Best regards”)

Tips for a Strong Application Letter

✅ Customize for each job – Generic letters are obvious ✅ Show enthusiasm – Companies want motivated employees ✅ Use specific examples – “Increased sales by 30%” beats “good at sales” ✅ Keep it concise – Half to full page (250-400 words) ✅ Match keywords – Use terms from the job description ✅ Proofread carefully – Typos = instant rejection

Common Mistakes

❌ Repeating your resume word-for-word ❌ Focusing on what you want instead of what you offer ❌ Being too formal or too casual ❌ Generic opening: “I am writing to apply…”

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